Carpet News 2005
fiber made with DuPont's Sorona® Polymer is the "biggest
fiber innovation in 20 years."
Introducing the latest
innovation in fiber technology.
It just keeps coming clean.
SmartStrand carpet fiber,
made with DuPont Sorona polymer, represents a breakthrough in fiber
technology brought to you exclusively by Mohawk Industries and DuPont.
Together, we have produced a new type of carpet fiber that combines
exceptional durability with permanent protection in stain resistance.
SmartStrand with Dupont
offers everything consumers want in a carpet:
- Permanent protection against stains
- Exceptional, long-lasting durability
- Variety of beautiful styles
- Excellent color clarity
- Revolutionary cleanability
You can't beat the
stain resistance of SmartStrand!
SmartStrand fibers provide permanent
stain protection that is literally built-in to the fiber so it can
never wear or clean off. This extraordinary new generation of
fiber is not stain proof, but independent testing labs have confirmed
that carpets made with SmartStrand fiber provide enhanced stain
resistant protection. Usually tough stains such as red wine,
mustard, taco sauce, coffee, and bleach have vanished with nothing more
than hot water and a little detergent. In fact, its
stain resistance is so good that, for the first time, Mohawk
is offering a Limited
Lifetime Stain Warranty for SmartStrand products.